Best WooCommerce Plugins to Increase Sales in 2024

In 2024, maximizing your WooCommerce store’s potential is not just a goal—it’s a necessity. As online shopping expands and grows, equipping your store with the right tools can make all the difference. This blog will discuss the ten best WooCommerce plugins that will take your business to new heights this year.

1- Smart Coupons for WooCommerce

The WooCommerce Smart Coupons plugin improves your marketing campaigns by providing advanced discount rules and coupon conditions for your WooCommerce store. This plugin allows you to create a variety of offers and discounts using different combinations of coupon types, features, and restrictions. It will enable you to set up enticing buy one get one (BOGO) deals with any product, making customers feel like they are getting more value for their money.

The plugin allows you to set advanced coupon conditions to apply rules and conditions that are only activated when specific criteria are met, which ensures maximum conversions and revenue. It also allows you to offer store credits and gift card coupons, allowing customers to gift these to their loved ones. It even allows you to create exclusive coupons based on customers’ purchase histories.

Smart Coupons helps you get back on lost sales with cart abandonment coupons. It even allows you to generate a sense of urgency and fear of missing out (FOMO) by displaying count-down banners for discounts with expiration dates. The plugin offers signup coupons for new customers. It also allows you to generate coupons in bulk within a few clicks and export them to a CSV file.

2- Discount Rules for WooCommerce

Discount Rules for WooCommerce is a plugin designed to introduce a variety of discounts and pricing strategies to your online store. The plugin allows you to offer percentage-based discounts, store-wide promotions, tiered pricing based on quantities, and cart-based discounts. It even allows you to create Buy One Get One Free (BOGO) deals to boost your sales. 

This plugin offers a range of discount types and features to serve your specific needs. It allows you to apply percentage discounts globally or selectively to particular products and variations. It even provides the option to set quantity-based deals and cart-based discounts. Moreover, the plugin allows you to set discounts according to the number of line items in the cart.

One notable feature of this plugin is the option to exclude specific products from discount rules, allowing for fine-tuned control over your promotions. The plugin also offers an informative discount table on the product pages, cart, checkout, and even in email notifications. Overall, this plugin equips your WooCommerce store with the essential elements to run successful promotions and retain satisfied customers.

3- All in One SEO (AIOSEO)

All in One SEO (AIOSEO) is one of the most widely used WordPress SEO plugins that simplifies the SEO process by allowing you to set up and optimize your WordPress websites for higher search engine rankings within 10 minutes. This plugin is a go-to solution for both beginners and seasoned professionals.

The plugin provides you with an in-depth SEO optimization analysis for effective page optimization. This tool offers essential elements like SEO meta titles, SEO meta descriptions, SEO keywords, and more. The plugin integrates with popular social media platforms, including Facebook, Twitter, Pinterest, YouTube, LinkedIn, and Instagram, making sure that website previews are optimized for both search engines and social media networks. 

Furthermore, the plugin provides easy connections to essential webmaster tools, such as Google Search Console, Bing Webmaster Tools, Yandex Webmaster Tools, and Google Analytics, and gives you insights into your SEO results and progress. It also offers Link Assistant to improve internal linking structures for improved search engine rankings. 

Moreover, the integration of ChatGPT allows you to generate compelling and optimized SEO titles and meta descriptions effortlessly. It also offers features like advanced SEO schema markup, rich snippets, and customization options.

4- WebToffee WooCommerce Gift Cards

The WebToffee WooCommerce Gift Cards plugin provides a simple and easy way for WooCommerce store owners to offer redeemable gift cards to their customers. It allows you to create and sell an unlimited number of gift cards. The plugin also provides the option to send gift cards directly via email, allowing for the customization of messages and the addition of store credit balances.

It offers a variety of gift card templates for different occasions, like general, birthday, new year, anniversary, Christmas, and more. The plugin allows you to upload custom images for WooCommerce gift vouchers, enabling the creation of personalized and theme-based gift cards. Additionally, it allows customers to choose from predefined gift card amounts or opt for custom values, with the option to set minimum and maximum limits.

The plugin provides a solution for managing user credit balances, offering instant refunds to store credits, and allowing adjustments to user credit balances. It also provides the option to set advanced usage restrictions based on products, categories, and spending limits. The plugin also offers automation by generating gift cards based on order status. It even allows you to schedule gift cards to be sent on specific dates and provides the option to sell physical gift cards.

5- YITH WooCommerce Wishlist

The YITH WooCommerce Wishlist plugin is a tool that improves the shopping experience for users. It allows customers to save their favorite products, making it convenient for them to find and purchase those items at a later time. The plugin also allows users to share their wishlist with friends and family for occasions like Christmas and birthdays.

The basic features of the YITH WooCommerce Wishlist plugin offer customization options and allow users to select a specific page for their wishlist and determine where to display the ‘Add to Wishlist’ shortcode. The plugin allows the ‘Remove from Wishlist’ button to appear when a product is in the wishlist. 

Additionally, the plugin allows to display the ‘Add to Wishlist’ button directly on the Shop page. It also supports product variations, ensuring that details like color or size are saved when users add specific product variations to their wishlist. By providing these essential features, the YITH WooCommerce Wishlist plugin contributes to customer loyalty, encourages purchases, and has the potential to attract new customers through the sharing of wishlists. 

6- Funnel Builder for WordPress by FunnelKit

Funnel Builder for WordPress by FunnelKit, formerly WooFunnels, offers an intuitive and cost-effective solution for creating high-converting WooCommerce checkout pages, opt-in pages, landing pages, upsells, and thank you pages. The plugin aims to make the process of building conversion-optimized pages easy and affordable for WordPress users. 

The platform provides pre-designed templates for various use cases, including custom WooCommerce checkouts, sales pages, order bumps, and more. Its features include the creation of beautiful opt-in and landing pages, optimized WooCommerce checkout pages with flexible field editing capabilities, and customizable WooCommerce thank-you pages. 

It allows you to create your own sections, drag and drop fields, and customize every step of the funnel with highly optimized templates for mobile, tablet, and desktop. The plugin boosts average order value through order bumps and one-click upsells. Sales funnels help reduce distractions, maximize returns on ad spends, increase order value, and achieve higher conversion rates. 

FunnelKit provides in-depth customer insights, real-time analytics, and a performance dashboard within the WordPress dashboard to track funnel performance and user actions. Overall, Funnel Builder for WordPress by FunnelKit aims to empower users to attract more paying customers to their businesses through effective funnel building.

7- WooCommerce Best Sellers

The WooCommerce Best Sellers plugin enhances your online store by allowing you to create a dedicated page showcasing your top-selling products. This page is customizable, and the plugin allows you to highlight the best sellers based on specific categories and support various product types. The plugin gives you the option to choose the sales count period for displaying the best sellers.

The plugin allows you to add customizable badges to the thumbnails of your best-selling products. The plugin allows you to personalize the text, color, and position of these badges. Moreover, the plugin allows you to add a custom image to use as a seal for your best-selling products and display it on the product page.

The plugin allows you to assign ranking positions to products in different categories, providing your customers with valuable insights into the popularity of items. Additionally, the plugin offers a best-seller slider feature that allows you to create sliders for the shop page, category page, and product page. You can customize the appearance of these sliders by choosing between the bxSlider and Swiper sliders based on your website design.

8- ELEX WooCommerce Dynamic Pricing and Discounts Plugin

The ELEX WooCommerce Dynamic Pricing and Discounts Plugin is designed to help online store owners implement rule-based dynamic pricing strategies. This plugin allows you to set discounts for customers based on various parameters, such as quantity, weight, and price. The plugin introduces the concept of maximum discount amounts for each applied rule.

The plugin comes with a range of features, including the option to set product-specific rules, apply discounts to entire product categories, and base rules on parameters such as weight, quantity, price, total units, and number of items. It further enhances the customer experience by displaying a pricing table on product pages, showcasing all applicable offers for a product with multiple rules. 

It offers store owners the option to control the visibility of the pricing table by setting rule expiry dates and applying discounts based on user roles. With multiple discount types available, such as flat discounts, percentage discounts, and fixed prices for each unit, the ELEX WooCommerce Dynamic Pricing and Discounts Plugin provides an excellent solution for implementing and managing dynamic pricing strategies on your WooCommerce store.

9- Advanced Coupons for WooCommerce

Advanced Coupons for WooCommerce is a free plugin designed to enhance the features of your WooCommerce coupons, providing you with advanced options to improve your store’s marketing efforts. This plugin offers a range of features, including Buy One Get One (BOGO) deals, URL coupons, cart conditions, coupon role restrictions, store credit, and more. It aims to give store owners the best coupon features for effective marketing.

The plugin also addresses the issue of coupon misuse with cart conditions, allowing you to set rules for when coupons can be applied. This feature helps protect your profits by controlling the circumstances under which discounts are allowed. It even offers store credit options. Store credit can be granted to customers, maintained as a balance, or used as a refund method, providing a unique way to retain customers and encourage future purchases. 

Advanced Coupons offers features like coupon categories, URL coupons for easy application via links, and the option to restrict coupons by user role. The plugin is compatible with various other plugins. It also offers a premium add-on with even more extended coupon functionality.

10- Email Marketing for WooCommerce by Omnisend

Omnisend is an email and SMS marketing plugin designed for WooCommerce. It operates as an all-in-one solution within the WordPress dashboard, offering tools to manage customer relationships, build email and SMS lists, and execute targeted campaigns. The plugin aims to help businesses increase revenue and facilitate growth effortlessly.

The plugin provides the option to create and send email and SMS campaigns using a user-friendly drag-and-drop editor. It allows you to personalize content with dynamic elements, import store branding, and schedule messages for future delivery. The platform provides detailed analytics that allows you to track open rates, click rates, and sales.

It also allows you to build powerful marketing strategies, from welcome emails to abandoned cart reminders and win-back campaigns. The plugin supports multi-channel experiences, incorporating emails, SMS, push notifications, and more within a single workflow. It also integrates with Facebook Custom Audiences and Google Ads for targeted advertising.

In addition to email marketing, Omnisend includes features specifically for SMS marketing. Users can set up automated SMS campaigns for order confirmations, shipping updates, and promotions. The platform supports segmentation and targeting based on customer data, customizable opt-in forms, and advanced reporting for SMS campaigns.

Omnisend also offers integrated opt-in forms, built-in analytics and dashboards, e-commerce integrations with popular tools, and advanced reporting for detailed insights into e-commerce performance. The platform is GDPR compliant, ensuring responsible data collection and usage. Overall, Omnisend is one of the most powerful, user-friendly solutions for effective email and SMS marketing strategies in WooCommerce stores.

Conclusion

The best WooCommerce plugins are essential for driving sales and enhancing the overall shopping experience for customers. From making checkout processes easier and simple to implementing smart coupons and effective marketing campaigns, the above-listed plugins will allow you to optimize your operations.