The Top-Selling Products on eBay in 2019

Thinking of becoming an online seller in this day and age? It’s definitely tougher than you think, but surely not impossible. With business owners registering on multichannel selling platforms, the competition is now tougher than ever. You can take advantage of multichannel listings tools, order management software, inventory management tools, and several other features to get connected with numerous platforms and showcase your products.

Of the many platforms, the one that has been around for long and has emerged as one of the most lucrative for sellers, is eBay. From auctions and collectibles, eBay has expanded to a huge consumer marketplace, boasting a gross merchandise volume (GMV) of around $94 billion a year. Needless to say, if you opt for eBay to sell your products, you’re bound to grab a lot of attention.

It’s also important to keep track of which products are selling the best on eBay. This helps you get an idea of the ambience of the target market and what more can you add to get the spotlight on your brand. If you wish to know which have been the bestselling products on eBay so far in 2019, read on to see the list.

1. Baby Products

The most popular subcategories under baby products were ‘Developmental Baby Toys’, ‘Plush Baby Toys’, and ‘Diaper Bags’, of which ‘Developmental Baby Toys’ is the most popular one. Statistics state that an average of 47 items were sold per listing over 30 days, and the prices ranged between $0.74 and $27.95, with an average price of $5.46.

Under Developmental Baby Toys, the bestselling item based on the number of units sold, was a cloth baby book. It sold 369 units, over a 30-day period. However, the unit price was very low at just $1.39. Other low value items included magnetic letters and handprint kits.

Showcasing the eBay trend of cheap factory-made products being sold directly from China is the fact that all the three top-selling products in this category were shipped from Hong Kong and China. Based on the total value of sales, the bestselling item was a castle-shaped play tent. There were 112 units sold over a 30-day period and a more substantial median price of $22.99. This was followed by an ocean-themed play mat and a pack of 100 multi-colored plastic balls.

2. Business and Industrial

The most popular subcategories under this were ‘Other Medical, Lab & Dental Supplies, ‘Lab Chemicals’, and ‘Blank Labels’. With ‘Other Medical, Lab & Dental Supplies’ being the most popular subcategory, an average of 34 items were sold per listing, and the prices ranged between $1.99 and $999, with the average price being $47.12. Metrex, Vevor, Marathon, and Carejoy emerged as the most successful brands in this subcategory.

By quantity, the bestselling item was a Marathon Dental Lab Electric Polishing Micromotor, which sold 161 units over a 30-day period, with a median selling price of $68. By value, the bestselling one was a 6-in-1 Cavitation RF Vacuum Slimming Cellulite Machine, which sold 40 units over a 30-day period, with a median selling price of $446.40.

3. Cameras and Photo

Batteries, Digital Cameras, and Lenses constitute as the most popular subcategories in this category of products. An average of 44 items were sold per listing under Batteries, with the prices ranging between $2.29 and $70.99, and the average price was $20.20. The bestselling battery brands were GoPro, Powerextra, Kastar, Nikon, Canon, and Sony.

The Original GoPro Rechargeable Battery was the bestselling item by quantity under ‘Batteries’, and it sold 351 units over a 30-day period, with a median selling price of $14.99. It was also the bestselling item by total value.

4. Cell Phones and Accessories

The three top-ranking subcategories under this were ‘Cases, Covers, and Skins’, ‘Cell Phones and Smartphones’, and ‘Screen Protectors’. The statistics for ‘Cases, Covers, and Skins’ stated that an average of 666 items were sold per listing, with the prices ranging between $1.95 and $39.99, and the average price being $7.68. Spigen, Storm-Buy, Mybat, Otterbox, and Apple emerged as the most popular brands for this.

By quantity, the bestselling item was an iPhone X XS Max Shockproof Case Cover. It sold 4,931 units over a 30-day period, with a median selling price of $4.95. The second and third bestselling ones were also the same type of slim, shockproof covers. By value, the item that sold the most was a Hybrid Shockproof Thin, Clear Bumper Case. It sold 4,154 units over a 30-day period, with a median selling price of $5.97.

5. Computers and Tablets

The ones that made up the three most popular subcategories for this were ‘Tablets and eBook Readers’, ‘Ink Cartridges’, and ‘PC Laptops and Netbooks’. An average of 135 items were sold per listing under ‘Tablets and eBook Readers’. The average price was noted as $136.43, and the prices ranged between $8.99 and $1,189.99.

Of course, Apple, Samsung, and Amazon dominated in this section, and some of the smaller popular brands included Ghia, Kocaso, and Asus. Whereas the bestselling item by quantity was the Apple iPad 2 with 16GB, the Apple iPad Pro 3rd generation with 256GB was the bestselling one by value. While the former sold 614 units over a 30-day period, with a median selling price of $74.99, the latter sold 162 units over a 30-day period, with a median selling price of $799.99.

6. Health and Beauty

Under Health and Beauty, the three most popular subcategories were ‘Vitamins and Minerals’, ‘Herbs and Botanicals’, and ‘Anti-Aging Products’. The stats for ‘Vitamins and Minerals’ reported that an average of 88 items were sold per listing, and the prices ranged between $2.40 and $165, with an average price of $22.19. The brands that performed the best in this section were Great Healthworks, GNC, LifeVantage, Optimum Nutrition, and Puritan’s Pride.

In ‘Vitamins and Minerals’, the bestselling item both by quantity and by value both were the Great Healthworks Omega XL Joint Pain Relief tablets. They sold 1,140 units over a 30-day period, with a median selling price of $37.00. They were followed by GNC Pro Performance Fitness Pills and multipacks of LifeVantage Protandim Nrf2.

Conclusion

In order to succeed on eBay or any other online selling platform, having the right information and analytics is of utmost importance. Do your research properly and dig in deep to see which of the products and categories are performing well. Post this, you can structure your marketing strategy and target your audience accordingly.