The Shopify platform is one of the most popular eCommerce solutions today. For many business owners, Shopify is truly the perfect solution, as unlike Magento, WooCommerce, etc,. Compared to other website builders, Shopify requires minimal effort and virtually zero website building skills. You do not need to worry about coding, hosting, or buying a domain through resellers.

Shopify is a more dynamic and designed platform with the potential for business scaling in mind. It seems that everyone, from new eCommerce projects to large online stores operating in the international market and bringing in millions every year, is already using the Shopify platform and it’s easy for the shopify developers to design and develop ecommerce websites according to the client’s needs.

However, not all that glitters is gold. If you are looking to start an eCommerce business, read the rest of this article to learn more about Shopify, and find out if the platform is right for you.

Shopify – What is it?

Shopify is software that allows you to design and run your own online store store and keep it running successfully on a monthly basis. Designed for users without advanced design or technical skills, the platform is as simple as possible and has a wide range of templates to quickly and easily launch any website.

With Shopify, you don’t need to worry about hosting or anything else. The platform provides you with everything you need to create and manage your store.

Shopify was founded in Canada in 2006 by Scott Lake, Daniel Weiland, and Tobias Lutke. Since the launch of the company, the platform has developed rapidly, turning from a small project into one of the leading online trading solutions today.

According to Shopify, it currently serves about a million online stores. Without a doubt, if you’re looking for an easy-to-use, feature-rich solution for selling products online, Shopify is definitely worth a try.

Why You Should Choose Shopify to Build Online Store

Fast Installation and Ease of Use

Shopify offers an easy way to quickly launch an online store without the hassle and development costs that can come with platforms like Magento. The interface of the administrator’s personal account is very user-friendly and intuitive because all functions are logically structured. You will be able to find many articles and tutorials, as well as video tutorials on the Shopify site.

No Worries About the Technical Component

Good news! You do not need any technical knowledge to run an online store. All software, hosting, SSL certificates are provided by Shopify. Shopify hosting will be significantly faster and safer than with other CMS, and will easily adapt to any traffic spikes. Shopify will also take care of all software updates. This way, you can focus all your efforts on selling products without worrying about technical problems.

Safety and Reliability

Having an online store means you will be dealing with sensitive customer information, including credit card details. This means your eCommerce website must be fast and secure. Shopify will take care of maintaining and updating the server so that your online store is always available to customers and also ensures fast page loading.

SSL certificates will be integrated into your Shopify store to encrypt data and transfer it over a secure connection. Plus, Shopify takes care of PCI compliance (required when you’re dealing with credit cards).

Customer Support 24X7

Shopify places a lot of emphasis on customer support. Their team is available 24 hours a day, 7 days a week, responding to requests almost instantly. This means that when faced with a problem, you will never be left alone with your question and will always get feedback.

You can reach the support department by phone, email, or online chat. In addition, there is a Shopify help center, as well as many thematic forums about working with the platform.

Responsive Design

Since the number of visits to websites from mobile devices is now much higher than from computers, it is not desirable, but necessary to optimize the website for different screen resolutions.

All Shopify themes are mobile responsive. This means your store will look great on all devices and your customers will be able to shop wherever they are.

Plus, Shopify has free iPhone and Android apps that allow you to manage your store from your mobile device.

Plethora of Themes

The store Shopify Themes have more than 70 different themes (free and paid), each of which is adapted for mobile devices. In addition, hundreds of themes are available on sites such as ThemeForest and others. Each theme is easily customizable by editing the code. Thus, it is very easy with Shopify to create a beautiful and unique online store that will promote your brand.

Several Offers

Is a treasure trove of functionality that you can add to your store. You can create various loyalty programs, favorites lists, integrate accounting software, not to mention numerous marketing applications to increase your average check and increase site conversion. With over 1,500 apps, you’ll find exactly what your business needs.

SEO and Marketing Tools

Another important feature of Shopify is its powerful Search Engine Optimization (SEO) features that will help your website rank higher in search engine results. You will also have access to advanced analytics that show where your customers are coming from, so you can adjust your marketing strategy as needed.

The app store gives you access to a wide variety of marketing tools, including social media integrations (all themes have social media icons), product review imports, and email marketing. Plus, Shopify allows you to create discount promo codes.

Recovering abandoned carts

What happens if the visitor to your store places items in the cart but leaves without purchasing them? According to statistics, more than two-thirds of potential customers abandon their carts, which is why Shopify offers an unpaid shopping cart recovery feature. The service automatically tracks and sends an email to potential customers to remind them of the purchase completion.

Own Payment System

Shopify offers the ability to integrate dozens of different payment processors, but it also offers its own Stripe-oriented one. If you decide to use Shopify Payments, you will free yourself from additional transaction fees, and you will also be able to handle the store and do all the work related to finance in one personal account.

Wrapping Up

Shopify is the perfect online trading platform. Despite the fact that many businesses still sell products exclusively in physical stores, more and more people are moving to online shopping.

If you’re still offline, Shopify lets you go online and focus on creating new products while your online store generates sales for you. So, get started with Shopify today!!

Hopefully, you liked this article. If there are some queries and suggestions, then, let us know in the comment section below.

Thanks for reading!!

About The Author

Morris Edwards is a Manager at Awebstar, a shopify development company in Singapore which is dealing with web design & development, SEO, PPC, social media marketing and more. Connect with him on Facebook, Twitter, and Awebstar.com.sg.